Unlike most agencies, we can reach pharma's hardest audiences.

HERE ARE
THE NUMBERS
TO PROVE IT

32Leads
1 wkTimeline
$31Per Lead
8.6%Engagement

[From a single Q4 2025 pharma campaign — full numbers in Case Study 02 below.]

We turn niche pharma audiences into a high-quality pipeline — reaching QA/QC, Operations, and Validation professionals at the world's top manufacturers. And we have the numbers to prove it.

Book a Strategy Call See the results

Reaching buyers at Pfizer · Lonza · Roche · GSK · J&J · Sanofi · +16 more

See how we do it — 24 seconds

Life sciences researcher at microscope

We know the world your buyers work in.

Our Reach

We've reached buyers at the world's top pharma manufacturers

  • Pfizer
  • AstraZeneca
  • Novo Nordisk
  • Johnson & Johnson
  • Sanofi
  • Novartis
  • AbbVie
  • Amgen
  • GSK
  • Bayer
  • Merck
  • Biogen
  • Regeneron
  • Teva
  • Lonza
  • Thermo Fisher Scientific
  • FUJIFILM Biotechnologies
  • Catalent Pharma
  • Piramal Pharma
  • Zoetis
  • WuXi Biologics
  • Bavarian Nordic
Not noise. Signal. Not clicks. Outcomes. No wasted spend. Just measurable growth.

Proven Results

Life Sciences Case Studies

Two campaigns. Two clients. Both in highly regulated pharma manufacturing. Both wildly outperforming B2B benchmarks.

Case Study 01

LIFE SCIENCES CLEANING VALIDATION — Thought Leadership Campaign

The challenge: QA/QC, Operations, and Validation professionals in regulated pharma manufacturing are a notoriously difficult audience. Low engagement with gated content and high platform CPLs made traditional approaches expensive and inefficient.

What we did: We deployed LinkedIn's document preview format, letting prospects see the first pages of the "Ultimate Guide" before prompting them to unlock the full document. The preview acted as a natural qualification filter — only genuinely interested readers submitted their information. We also segmented targeting separately by job function: QA/QC, Operations, and Validation professionals each received tailored messaging.

75Leads in 2 Months1 campaign
$34Cost per Leadvs. $150–250 benchmark
38%Lead Form Completionvs. 6–8% benchmark
5.6%Engagement Ratevs. 0.6–1.5% benchmark
16%Click-to-Lead Ratevs. 10–13% benchmark

Case Study 02

Pharma Process Solutions Provider — Case Study Campaign

The challenge: Generate rapid, qualified leads within highly regulated manufacturing audiences using a single case study asset — and do it fast.

What we did: Same proven playbook, sharper execution. LinkedIn's document preview format showed QA/QC, Operations, and Validation professionals the first pages of the client case study, then prompted them to unlock the rest. 32 qualified leads in one week — from exactly the companies the client wanted.

32Leads in 1 Week1 campaign
$31Cost per Leadvs. $150–250 benchmark
38%Lead Form Completionvs. 6–8% benchmark
8.6%Engagement Ratevs. 0.6–1.5% benchmark
22%Click-to-Lead Ratevs. 10–13% benchmark
Their creativity, reliability, and deep understanding of our business make every project seamless. I never have to micromanage because they take the time to truly understand our goals and needs. Having worked in agencies myself for many years, I can confidently say that Stoner Bunting stands out as one of the best.

VP of Digital Marketing  |  Life Sciences Client  ·  7-year partner

LinkedIn ABM · Pharma & Life Sciences

How We Reach Them

LinkedIn as an ABM Growth Engine

We don't broadcast to life sciences and hope something lands. We build curated account lists of your exact target companies and layer on precision signals to eliminate wasted spend entirely.

  • Company List
  • Job Function
  • Job Title
  • Seniority
  • Web Visit Retargeting
  • Predictive

Most agencies throw budget at a broad industry category and call it targeting. We don't.

Every campaign starts with a named account list — the specific pharma and life sciences companies you want pipeline from. We then layer job function, seniority level, and behavioral signals so your ad reaches the QA director at Lonza, not just anyone who once clicked something tangentially related to pharma.

The result: your budget works on the people who can actually buy.

Our Toolkit

Smarter Formats. Higher-Signal Leads.

The format is half the strategy. We match the ad type to the audience's intent — so every click is a signal, not noise.

Document Downloads

+ Teaser Preview

Prospects preview your content before unlocking it. The preview acts as a built-in qualification filter — only genuinely interested readers submit their details. Higher intent. Lower cost per qualified lead.

Demo Requests

+ Video

Video-led lead forms show your solution in action before asking for contact details. Prospects arrive warmer, sales conversations start further along, and cycles shorten.

Webinar Registrations

+ Single Image

Clean, direct single-image ads paired with native LinkedIn lead forms. The go-to format for technical webinars targeting Validation, QA, and Operations professionals who want substance over flash.

Campaign Performance

Account-Level CTR Data

When we put a pharma company on the target list, we reach them. Here's how individual accounts performed across our life sciences campaigns.

14Named Accounts
24,305Impressions
1,202Clicks
4.95%Blended CTR
vs. 0.6–1.5% benchmark
CompanyImpressionsClicksAvg CTR
Lonza1,25591
7.25%
Taro Pharmaceuticals1,480104
7.03%
Fresenius Kabi90656
6.18%
Roche1,72793
5.39%
Regeneron1,31969
5.23%
GSK1,88898
5.19%
Johnson & Johnson1,13455
4.85%
Abbott3,507170
4.85%
Catalent2,760128
4.64%
Sanofi1,73275
4.33%
Bayer1,04945
4.29%
Eli Lilly2,18992
4.20%
Amgen1,14343
3.76%
Pfizer2,21683
3.75%

Let's Build Your Pharma Lead List

Tell us who you're trying to reach. We'll show you exactly how we'd target them — and what results look like for a brand like yours.

Free 30-min strategy call  ·  No commitment

Or reach us directly at talk@stonerbunting.com