Social Media Strategy That Drives Results
In B2B marketing, social media is more than just brand visibility—it’s a powerful tool for lead generation, audience engagement, and industry positioning. At Stoner Bunting, we build and execute comprehensive social media strategies that combine both organic content and paid campaigns to maximize impact.
Paid Social: Expanding Reach and Driving Leads
Many B2B brands handle organic social media in-house but struggle to get real traction without a strong paid strategy. We bridge that gap with data-driven paid campaigns designed to:
✔ Expand brand awareness among key decision-makers
✔ Generate high-quality leads through targeted promotions
✔ Retarget engaged users to keep your brand top of mind
✔ Optimize ad spend for the highest return on investment
Our expertise in LinkedIn Ads, Meta (Facebook & Instagram) advertising, programmatic social, and other paid platforms ensures that your content reaches the right audience—whether that’s architects, designers, contractors, or facility managers.
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Organic Social: Engaging and Nurturing Your Audience
A strong organic presence builds credibility and keeps your brand relevant. We handle every aspect of organic social media, including:
✔ Content Strategy – Aligning topics with industry trends and audience interests
✔ Content Creation – Writing, designing, and producing posts that resonate
✔ Community Management – Engaging with comments, messages, and discussions
✔ Performance Optimization – Analyzing metrics and refining strategies for continuous improvement
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The Stoner Bunting Advantage
Our social media strategies don’t operate in a silo—they integrate with your broader marketing efforts, from SEO to content marketing and beyond. With our deep B2B expertise in building materials, manufacturing, bioprocessing, and more, we create campaigns that not only capture attention but also drive measurable business results.
Let’s talk about how we can strengthen your social media presence—both paid and organic.