Sales and marketing have always had a complicated relationship
Stoner Bunting understands the importance of both and considers it our calling to bridge the gap between them by creating and deploying materials that make it easy for your sales team to tell your story.
Sales and marketing are like siblings – they are part of the same family and deep down, they want the same things. But they are always competing for attention and recognition of their unique roll in the family dynamic. This is especially challenging in the building products industry, where the relationship between the customer and their sales rep plays such a critical role.