One part classicist. One part forward-thinker. Another part creative. And another analytical strategist. Armed with expertise across all aspects of marketing and business, Lauren merges her advertising and marketing automation foundations with the ever-changing platforms of social media to help building material brands connect with audiences in new ways.
Algorithms and user habits change fast, and finding creative ways to weave age-old marketing practices into it all offers a never-ending feed of exciting challenges to solve. That’s what makes the social world such a great fit for Lauren—she can rely on her instincts from a decade-plus in marketing while staying ahead of emerging marketing trends for clients like Clopay, CertainTeed, Wilsonart, Maxxit, Kohler, and INSTALL.